Saige Danby
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Careshare

Concept, UX, brand identity, interface design

 

Careshare

CONCEPT, UX, BRAND IDENTITY, INTERFACE DESIGN

 

Many college students are struggling with severe mental illness for the first time in their lives. College campuses offer services to help students cope with these problems, but many are under utilized, and lack automation, using traditional call to book methods and unstructured lists of offerings. What does the future of mental health care look like, and how can it be more accessible to the people who need it the most?

 
 
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Performed research

We conducted an in-depth confidential survey of 86 college students and sat down for 10 one-on-one interviews.

 
 

RESEARCH INSIGHTS

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The most severely mentally ill students need the services the most but have the most trouble taking the first step on their own.

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Students are not given any guidance, be it a counselor, peer, or training, on what campus mental health services there are, where to find them, or how to use them.

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Students who reach out may get a list of relevant campus services, but recieve no check-ins in person or digitally to make sure they work.

 
 
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BRAND IDENTITY

 

With such a serious topic, but the need to use the app daily, we wanted a no-nonsense and professional approach to the branding, while maintaining a light hearted, encouraging tone.

 
 

LOGO

 
 
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